Janover, a real estate platform listed on the Nasdaq and now diving into artificial intelligence, has announced a big step forward: it will start accepting Bitcoin and other popular cryptocurrencies for payments.
On December 30, the company confirmed it will begin taking payments in Bitcoin (BTC), Ethereum (ETH), and Solana (SOL). These crypto payment options will first be available for specific services as Janover adapts to the rapidly changing market landscape.
In its announcement, Janover emphasized how digital currencies are becoming more mainstream, thanks to clearer regulations in the U.S. and around the world. By embracing crypto, the company is following a growing trend of businesses integrating digital currencies into their operations.
Blake Janover, the founder and CEO of the company, shared his perspective: “While our primary focus remains on our core business, we can’t ignore the rising acceptance and long-term potential of cryptocurrencies like Bitcoin. We’ve seen how companies like MicroStrategy have benefited from Bitcoin’s growth, and we believe we can engage with this market in a smart and responsible way.”
Beyond accepting crypto for payments, Janover is also planning to invest part of its treasury into these digital assets. This move shows the company’s commitment to incorporating cryptocurrency into its broader financial strategy.
Following this announcement, Janover’s stock price saw a huge surge. On Friday, December 27, 2024, the stock shot up from about $0.60 to an impressive $5.30. By Monday morning, December 30, the stock opened even higher, trading 2.4% above its previous close. Over just five days, the company’s stock performance jumped by a staggering 683%.
This development comes at a time when MicroStrategy, known as the largest corporate holder of Bitcoin, disclosed another massive Bitcoin purchase worth $209 million. With this addition, MicroStrategy now owns 446,400 BTC purchased for a total of $27.9 billion. The company’s founder, Michael Saylor, has hinted at plans to acquire even more Bitcoin as bullish predictions for its future price continue to grow.
Janover’s move highlights how businesses are adapting to the evolving financial world by embracing both cryptocurrency and blockchain technology.